Hello, this item is a hand-knotted Sarouk-style rug produced in India, likely dating to the late 20th century, approximately 20 to 30 years old. The design closely follows classical Persian Sarouk patterns, with a central medallion on a deep red field, surrounded by dense floral motifs and a multi-layered border. The knotting appears machine-assisted or workshop-standard rather than village or master-weaver level, which is typical for Indian export rugs made for the Western market. The wool quality appears decent, with a medium pile, and the condition looks good overall with only minor signs of use, no major structural damage, and intact borders and fringe, which supports stable value in the secondary market.

From a market perspective, Indian Sarouk-style rugs are decorative and widely available, which keeps values moderate despite their size. A 9x12 ft rug has strong practical demand, but resale prices depend heavily on origin, knot density, and whether it is genuinely Persian or a later production. Since this is an Indian-made example rather than an original Persian Sarouk, the value remains in the decorative range rather than collector level. Comparable pieces typically sell between $400 and $900 USD in the secondary market. Given the size, condition, and visual appeal, a fair market value is $500 to $900 USD.